Copyright © Middle East Consumer Electronics Show 2025. All rights reserved.
MECES is the first professional exhibition in the Middle East dedicated to the home appliances and consumer electronics sector. It aims to provide an exceptional platform for leading industry enterprises, small and medium-sized businesses, startups, authoritative institutions, professionals, and innovators to explore the future of smart living and cutting-edge technologies.
The Middle East, strategically located at the intersection of five seas and three continents, has long served as a vital hub connecting Europe, Asia, and Africa. The region encompasses over 20 countries and territories, with a total population of approximately 450 million. It ranks fourth globally in population growth, with an average age of just 25 — over half of the population is under this age. This demographic structure brings enormous consumption potential to the Middle Eastern market, with growing demand for home appliances, consumer electronics, and other technology-driven products.
| Indicator | Value | Year-on-Year Growth |
| Total Bilateral Trade Volume | $82.432 billion | +6.3% |
| China's Exports | $52.391 billion | +16.1% (↑$7.132 billion) |
| Category | Export Value (USD Billion) | Year-on-Year Growth |
| Home Appliances & AV Products | 13.67 | - |
| Home Appliances | 12.22 | +16.4% |
| Audio-Visual Products | 1.45 | +3% |